For more than two decades, Carlos has been working to improve public health, by designing and implementing successful national and local prevention programs in the United States and abroad. He managed the nation’s largest capacity-building program on HIV prevention for Latinos. He developed a national HIV social marketing campaign in Australia and produced a documentary that chronicled the impact of HIV/AIDS in the Latino community in the United States. Through a recent partnership with the Centers for Disease Control and Prevention, the U.S. Department of Health and Human Services and Walgreens, he implemented a $10 million vaccine voucher initiative, which also involved several Latin American consulates in the United States. Carlos was instrumental in helping to develop the first Cultural Risk Communications Model for the CDC. He is the President of HMA Associates, a marketing and communications firm in Washington DC that specializes in multicultural communication interventions aimed at reducing health disparities and achieving health equity. He serves on the Arlington County Human Rights Commission, the Arlington County Commission for the Arts and is an active member of Toastmasters International. You can also follow Carlos on twitter @jclatino.